In the battle between heavy-duty trucks, the ultimate question has always remained the same throughout the years: what truck can tow the most stuff?

According to Ford, it’s the Ford F-450. According to Ram, it’s the Ram 3500. Ford claimed a max towing capacity of 31,200 pounds and Ram claimed 30,000, and while basic math would suggest Ford won the battle, Ram took issue with Ford’s numbers.

Ford’s tests were made using internal standards, while Ram used the Society of Automotive Engineers J2807 towing standards. Fair enough. Ford went back to testing, which required about 400 pounds of additional weight in the pickup than before.

The new number? Still 31,200 pounds. We think that settles it. Check out the Ford F-450 at Morristown Ford.

“We leave no doubt with customers that the F-450 pickup truck has best-in-class towing of 31,200 pounds— whether tested using our own internal towing standards or SAE J2807,” said Raj Nair, Ford group vice president for Global Product Development, in the company’s release.

Ford F-450

While you can slather on the sun block when you are at the beach to protect your own skin from the sun’s harmful rays, your car isn’t so lucky. Just like your fragile skin, the sun can easily damage your car’s interior and exterior. To help prevent extensive sun damage to the all-new 2015 F-150, Ford has created new parts and materials that will ensure the pickup will stay fade and damage free.

“Built Ford Tough means more than surviving dirt, rocks, and mud, or towing heavy trailers,” said Cindy McComb, materials engineer in Ford’s Central Lab. “We like to think our work on this truck has given it the kind of sun protection Built Ford Tough trucks require to look as good after five years of exposure to sun, wind, and rain as they do when they leave the showroom floor.”

Ford put these new materials through extensive testing at the company’s Central Lab. Each individual part went up against a Thermatron—we think the name sounds cool, too—which simulates damaging UV rays. Through this testing, Ford was able to create a terrific new product that makes the 2015 F-150 the toughest truck on the road.

For more information on the newest F-150, make sure you contact or stop in to Morristown Ford today!

Sun damage

In April, the 50th anniversary of the original Mustang will be celebrated by releasing the 2015 model. In honor of the vehicle’s birthday, the 2015 model will be adorned with a badge on the instrument panel that shows off the galloping pony logo and the words “Mustang – Since 1964.” In the meantime, hop into your own Mustang at Morristown Ford today!

2015 Ford Mustang production is officially underway and it is being manufactured at the Flat Rock, Michigan assembly plant. For the first time in the brand’s history that the Mustang will be exported globally to more than 120 countries.  In the model’s 50-year history Ford has sold over 9.2 million Mustangs, thus making the $555-million investment at the Flat Rock Plant that occurred this past year pertinent in order to accommodate the construction of the new car.

“The new Mustang will get independent rear suspension, and an optional turbocharged 2.3-liter, four-cylinder engine making 310 hp and 320 lb-ft of torque. That motor will join the returning 435-hp, 5.0-liter V8 and the 300-hp 3.7-liter V6” reports Market Watch. The Mustang will also have a new lighter perimeter sub frame that will also stiffen the structure.

50th Anniversary

It is no secret that hybrids have sky-high price tags, but with gas prices rising, these fuel efficient beauties essentially end up paying for themselves. Whether you are an environment buff or want superb gas mileage the hybrid is something everyone can agree on.

With numerous automakers to choose from, all offering some sort of a hybrid, which one is worth taking the plunge for? Ford and Toyota are both committed to hybrid technology, but Ford is beginning to make its low mileage and high sales competitor quiver in their boots.

Ford has put in a huge time investment into developing lightweight body and Fuel-saving advancements. The Ford Fiesta 1.0-liter engine is a true spectacle in terms of both performance and fuel efficiency, along with the 2.7-liter V6 that, according to Ford, “will offer V8-like performance” (Forbes).

If Ford unleashes a lightweight hatchback with a 1.0-liter ecoboost and pairs it with a battery and a motor, the hybrid could reach over 60 mpg. If they can offer a minimal price premium over a conventional engine, Ford might be the first automaker with a truly high-volume hybrid that everyone can afford. Check out our selection of Hybrids now at morristownford.com.

Ford Hybrid

Ford recently released plans to make a more seamless Ford F-150. Specifically, the rear window will have a seamless sliding panel.

The current F-150, like most pick-ups, features a sliding glass rear window in a three-pane system with supporting plastic frames. This structure is complex to assemble and is vulnerable to quality mistakes and leakages.

In late 2010, Ford held a design contest among suppliers to fix this problem. They eventually chose Canadian supplier Magna International Inc’s design for a seamless sliding rear window.

This new window is lighter and easier to install. The design makes the window less prone to leaks than its predecessors.

The window will be standard on the Lariat, King Ranch and Platinum models of the F-150.  While the window will not be available on Regular Cab models, it is offered as an option on XL and XLT versions of the F-150 for SuperCab and SuperCrew models.

You can see the new model of the Ford F-150 at Morristown Ford now.

Seamless Ford F-150

Often, the conversation around hybrid cars and other EVs seems to revolve solely around engine technology and fuel efficiency numbers. However, as the 2014 C-MAX Hybrid would like to remind everyone, EVs are still fully functional and practical automobiles in their own right. The C-MAX is currently drawing some critical attention, not for its fuel numbers or aerodynamic design, but for its remarkable safety record.

The Insurance Institute for Highway Safety has named the 2014 C-MAX a Top Safety Pick, a satisfactory reward for all of Ford’s hard work on the vehicle. It features a rearview camera, active park assist technology, rain-sensing wipers, AdvanceTrac with Roll Stability Control, and etc. Plus, in the event of a crash, it’s equipped with a great system of airbags and even offers an SOS Post Crash Alert System.

“Ford takes the safety of our customers very seriously,” said Steve Kenner, global director of the Ford Automotive Safety Office. “We are proud C-MAX Hybrid has achieved a Top Safety Pick from the Insurance Institute for Highway Safety.” And here at Morristown Ford, we’re proud to have the C-MAX, a car that proves the EV is about more than just efficiency, in our inventory. Come see us today!

2014 C-MAX Hybrid

When you purchase a new car, it’s likely that you also receive a certain time period of free maintenance, normally lasting the length of the warranty. For Ford Motor Company customers, this free maintenance is now lasting significantly longer—at least when it comes to brake pads. The American car company recently announced a free brake pad offer, providing customers who purchase a set of Motorcraft brake pads for a Ford, Lincoln, or Mercury model free replacements for as long as you own the vehicle.

“This program reflects our commitment to providing customers with an excellent ownership experience regardless of the age of their vehicles,” said Frederiek Toney, President of Ford Customer Service. “Plus, when you purchase Motorcraft parts at a Ford or Lincoln dealer, or a Quick Lane Tire & Auto Center, you know you’re getting the right parts installed by the right people.”

To qualify for this offer, the pads have to be worn down to less than three millimeters to be eligible. The buyer also still needs to pay for labor to install them. This offer also doesn’t apply to fleet or commercial vehicles.

Ford’s free brake pad offer covers parts purchased as of July 1, so make sure the next time you need a new set of brake pads, you stop in to Morristown Ford!

BreakChange

In 1990, the Ford Motor Company began producing the Ford Explorer, which quickly became the most popular sport utility vehicle in the country. Over twenty years later, not much has changed – according to the New York Daily News, the 2014 Ford Explorer is by far the highest selling midsize SUV in the country, and it looks like it will stay that way for quite a while.

There aren’t too many serious challengers to the throne: drivers buy 50 percent more Explorers than they do Toyota Highlanders, which are a distant second. Rivals like the Honda Pilot and Nissan Pathfinder sell even less than that.

The Ford Explorer is eternally popular with families, and has also become one of the most ubiquitous police patrol vehicles in the U.S. According to the Daily News, “It’s easy to understand why this roomy SUV is so popular, both with everyday consumers and with police departments. It offers plenty of practicality combined with impressive performance for a reasonable price.”

If you would like to see what all the well-deserved fuss is about, stop by Morristown Ford and check out the 2014 Explorer for yourself.

Ford Explorer Best SUV

The 2015 Ford F-150 with EcoBoost® is the official ride of The Outfitters, and now you too can be the proud owner of a brand new F-150! As if giving away a brand new F-150 wasn’t enough, you could also win the “Perfect Weekend” adventure getaway with your favorite Outfitters host!

One grand prize winner will take home the F-150 with EcoBoost®, while four additional winners will take on the “Perfect Weekend” with their favorite host. The adventure weekends include:

  • August – Leach Lake Walleye designed by Fred Eichler.
  • September – Montauk Stripers designed by Conway Bowman.
  • October – Texas Trophy Hogs designed by Haley Heath.
  • December – Georgia Quail designed by Huntley Ritter.

Entering to win couldn’t be simpler. Visit thefordoutfitter.com, fill out the entry form, and click submit. Voila! You might be on your way to winning your dream truck (or weekend getaway)!

“F-150 is well-known for being Built Ford Tough. Now, it is both tough and smart,” reported Mark Fields, Ford Motor Company chief operating officer, in Ford’s recent press release. “The all-new F-150 redefines the future of trucks, and it is yet another example of our One Ford plan producing vehicles that serve customers with a commitment to the very best quality, fuel efficiency, safety, smart design and value.”

Stop by Morristown Ford today to see just what you’re getting yourself into, and test drive an F-150!

 

Ford Outfitters Inside Adventure Giveaway

When American military families purchase a new car, they tend to lean towards American carmakers—Ford, in particular. According to a recent study that examined a sample of 19.3 million households of active, retired or veteran military personnel, Ford Motor Company was the best-selling brand for military families, topping the list with the F-150.

“Military families, in particular, desire the efficiency, capability, and smart technology Ford vehicles offer,” said Jim Farley, Ford executive vice president of Global Marketing, Sales, Service and Lincoln. “Ford has a long history of supporting active-duty military personnel and veterans, and it is an honor American military families buy Ford more than any other brand.”

Joining the F-150 pickup truck on the list of Top 10 cars in military households is the Escape, which placed third, and the Fusion, which found itself in the ninth position. The Escape was also ranked as the number one sport utility vehicle among American military families and the favorite vehicle overall with military families in Philadelphia, Detroit, and Cleveland areas.

To see what the best-selling brand for military families has to offer you, make sure you stop by Morristown Ford today and give one of our top-selling cars a test drive.

Best-Selling Brand for Military Families